CT Germany and horao present the 3D LED Innovation:
NOVA – the “Real 3D“ Video-LED Object in Modular Form

CT Creative Technology Germany and horao from Switzerland, both specialists in creative LED technology, present the innovation: NOVA, the first “real 3D“ LED object worldwide, an eyecatcher to be installed at exhibitions, events and for permanent installation. NOVA will be presented to the public for the first time at an exhibition: at the stand of CT Germany at PALME in Dubai (May 20th to 22nd, 2007) and at SHOWTECH in Berlin (June 19th to 21st, 2007).

NOVA ends the era of flat rectangular screens: NOVA is the first “real 3D“ LED object that can create fascinating visual effects of so far unknown depth by colored LED voxels¹. The LED voxels can be individually addressed and work at a refresh rate of 1/25 of a second, i.e. the equivalent 25 pictures per second, a voxel diameter of 4 cm and a color-depth of 16 millions colors, thus giving the represented contents high artistic quality and an emotional dimension. The “real 3D“ LED object is animated by user-defined video- or graphics sequences that can be presented at an angle of 360°, creating a totally new perception of space. Logos in 2D and 3D can be presented or film sequences that can, depending on the viewer perspective, be perceived as concrete or imaginative pictures. The representation of contents in three dimensions is made possible by a technically demanding and unique software, developed at ETH Zürich. An infinite amount of creative possibilities is guaranteed by the modularity of the LED objects for temporary and permanent use: the individual combination of the single NOVA LED modules for user-defined objects and the visualisation of different contents provide unknown possibilities in the fields of architecture, interior design and communication. The sophisticated design-object NOVA takes the viewer to a singular world full of magic and imagination, provides an oasis of tranquility in an environment that is satiated with stimuli and invites to pause for a moment of awe.

Your partners for worldwide NOVA projects:
CT Creative Technology Germany is one of the leading international full service providers for the rental and installation of audio visual media technology with long standing experience in LED technology. CT Germany is your partner for the production and exclusive distribution for worldwide rental of NOVA and provides first class service in the technical planning, installation and set-up of NOVA projects worldwide.
horao, a spin-off of ETH Zürich, has invented NOVA and owns all rights to the further development and marketing of this technology. horao coordinates the development and production of hardware, software and content for all applications and attends to the worldwide sale of NOVA for permanent installation. Having developed the product, horao has the necessary experience to optimize the interaction of hardware configuration, software design and content creation.

Experience NOVA with your own eyes at:	PALME, Dubai	May 20th to 22nd, 2007	Hall 5 / Stand 5C49
	SHOWTECH, Berlin	June 19th to 21st, 2007	Hall 1 / Stand 286

Further information: www.ctgermany.com / www.horao.biz